The average brief is bad. Many are worse.
Working for judges on the United States Court of Appeals, I learned a sad truth early in my career: attorneys write as though they either had a captive audience or got paid by the word. The briefs they submit are useless. Actually, they are even worse because they annoy the Court by misrepresenting the record and the law, and by resorting to name-calling.
You don’t want to be buried in a dull landslide of mediocrity. Stand out!
I take every case personally. “Good” is never good enough. You can rest assured that I will spend as much time as it takes to research the law and facts of your case, and bring them to life. I haven’t done my job until anyone — anyone — who reads the brief understands both your situation and the reason you should win.